Intuitive Way to Raise Money for the Hungry
Posted on November 28th, 2007 by mmj
Just heard on the radio about a website called FreeRice. It is a word game site that donates 20 grains of rice for each question answered correctly. Actually the grain itself is not donated, but the monetary equivalent. So far the site has raised over 4 billion grains which translates to $100,000.
How is the money raised? Through good old advertisements. Yup, the site uses Adsense and Linkshare as well as other streams of revenue. All of that revenue goes towards the UN World Food Program, which welcomes the charity, even thought it is a .com site. This is a wonderful use of advertisement program, but to rake in only that much dough in less than 2 months? Wow!
BTW, the site can be addicting.
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